Employer Branding Specialist (m/f/d)

• Attractive remuneration in line with the IG Metall collective agreement, including special payments and allowances
• Flexible working hours and the option to work remotely (50 per cent working from home)
• 30 days’ annual leave plus special leave in accordance with the collective agreement
• extensive learning and development opportunities, both in-person and online
• occupational health management and company fitness schemes (Hansefit)
• Company pension scheme and a contribution towards the Jobticket or Deutschlandticket

What you can always count on at persona service:

• intensive preparation for your interview with our client
• a monthly allowance of €50 towards your travel costs, depending on the role – e.g. for the Deutschlandticket and much more
• Bonuses, as well as holiday and Christmas pay, and attractive industry-specific allowances
• Free tuition for your children on the Ubimaster learning and tutoring platform
• Numerous shopping discounts with well-known brands via our corporate benefits programme
• Excellent personal support and regular feedback meetings
• A wide range of further training opportunities

• You will design and implement innovative campaigns, initiatives and events tailored to specific target groups to engage customers effectively, both online and offline
• You will also create and maintain targeted content for various social media channels, careers portals and the company website, working in close collaboration
• You will also plan, organise and oversee virtual and in-person trade fairs, university events and internal initiatives aimed at sustainable talent acquisition
• Coordinating external agencies and service providers for professional photo and video productions will also form part of your responsibilities
• As part of your role, you will collect and document relevant key performance indicators to measure the success of all measures implemented in detail
• Furthermore, in close consultation with internal managers, you will manage the ongoing communications and events calendar as well as administrative processes
• Finally, you will continuously adapt all employer branding activities to current trends, technological developments and market needs

• You have completed further training as a business administrator (m/f/d) or specialist in business administration (m/f/d) and have completed an apprenticeship as a marketing communications specialist (m/f/d)
• You also have several years’ professional experience in the field of HR marketing, recruitment events or target-group-specific corporate communications
• You stand out thanks to your confident use of MS Office, modern social media tools and common content management systems
• We require native-level written and spoken German, as well as a very good command of English
• Furthermore, you possess strong organisational skills, a willingness to embrace change, and a structured, goal-oriented approach to your work
• Finally, you are a strong communicator, have a creative eye for modern design, and are consistently reliable in your work
• To fulfil this position of responsibility, in addition to your professional expertise, you must hold a valid work permit and be permanently resident in Germany